Shortly before my first visit with The Poet and The Activist in Las Vegas, I heard about the Ethel M chocolate factory in nearby Henderson, NV. Wait? What? I could tour a chocolate factory. then eat free chocolates? I was in!
I didn’t make it to the Ethel M factory during that visit, or the next. Finally, on my third visit, The Activist, The Poet, and I made a trek out there.
I had been warned there isn’t much to the tour, but I hadn’t understood how very little of a tour there is. There’s a long hallway visitors can walk down. The Ethel M website calls this hallway the “viewing aisle,” which is a totally
accurate description. On one side of the aisle, behind a wall made mostly of glass, is the factory floor. Sure, I didn’t expect to be allowed to frolic on the factory floor, but i did expect to see some action out there. It was 12:30 on a weekday afternoon and there were no workers on 3/4 of the factory floor. Is everyone on lunch break? I asked The Poet.
The Ethel M website says,
From the viewing aisle, if you time it right, you’ll get a peek inside Ethel’s kitchen where we make pecan brittle by hand every day, as well as prepare our signature small batch fillings like satin crèmes, caramels, and peanut butter…
Also, to ensure that we always deliver on our promise of high quality, preservative-free chocolates, our schedule in the Factory varies. So from time to time, the factory may not be bustling with chocolatiers during your visit. Sorry.
I suppose we didn’t time it right.
We saw an automated machine slowly moving along boxes filled with chocolate hearts. We saw a lone man messing around with a bucket. At the very end of the line, we saw a few more men doing the final steps in the packaging of the candies. Any preconceived notions of Lucy shoveling bonbons in her mouth in order to keep up didn’t last long. Everything on the other side of the glass wall that was moving did so virtually in slow motion.
There were words on the glass, explaining the process in each section of the factory. However, the words were written in white and quite difficult to read. Who thought white letters were a good idea for this application?
When the tour was over, I went looking for my free chocolate.
We’d heard workers offering samples to other visitors, but no one offered anything to us. After asking around, we were directed to the man with the samples on lockdown.
The man gave each of us a chocolate disc about the size of a quarter. I tried not to wolf down my piece. It tasted good, but was not amazing. It was chocolate–of course it was good! But being of the mind that any chocolate is good chocolate, I’ll even eat the cheap, slightly waxy chocolate that comes out particularly at Easter, Halloween, and Christmas. The chocolate bearing Ethel M’s name was better than the cheapest, but not by leaps and bounds. My free sample was decent,
Based on the prices being charged for the chocolate in the gift shop, one might think Ethel M’s chocolates are favored by the Mayan gods. Everything in that place was out of my budget!
The gift shop area is quite large. One can buy chocolate dipped bananas and marshmallows and apples. One can buy prepackaged chocolates ready to go. One can choose one’s favorites from rows and rows of confections on well lit display and have them boxed up in single or double layers. Ethel M offers a mind-boggling selection of filled chocolates (cherries! caramel! nuts! peanut butter! crème! truffles! crème liqueurs!) and perhaps those are the outstanding candies. Visitors can also purchase souvenir t-shirts, travel mugs, etc. or have a beverage or pastry from the Cactus Garden Cafe.
Everyone working in the gift shop was friendly and helpful in a How may I assist you with your purchases? sort of way. (There were lots of people in there making lots of purchases.) The entire area (including the women’s restroom) was sparkling clean.
After walking around inside and seeing everything there was to see, we decided to stroll through the cactus garden which was decorated for the winter holidays, meaning Christmas. I didn’t see a single indication of Hanukkah, Kwanzaa, Yule, Solstice, or St. Lucia’s Day. Well, to be fair, I don’t know what decorations would represent Kwanzaa, Yule, Solistice, or St. Lucia’s Day. Maybe there were representations that I missed. Maybe the fake Christmas trees with the upside down peace sign decorations represented Yule and Solstice.
For someone who’s never seen a cactus (or maybe has only seen a few), the cactus garden must seem incredible, as it’s chock-full of cacti from all over the world.
I’ve seen plenty of wild cacti in Arizona and Nevada and California and New Mexico, as well as at the The Desert Botanical Garden in Phoenix, so the garden was not extraordinarily interesting to me. More signs with information about cacti in general and the varieties on display specifically might have meant more education for visitors.
Since Christmas means exactly nothing to me, the decorations didn’t add any magic to the area. My friends and
I thought the decorations were kind of dumb. Isn’t it risky for inflatable decorations to be set up near cacti spines? One gust of wind depositing the decorations on a cactus and that will be the end of that. And what’s the point of putting inflated winter wonderland scenes in the desert? Everyone knows that igloo isn’t real!
Some of the displays were even weirder than penguins popping out of igloos. There were snowfolks reminiscent of scarecrows. There was an inflated helicopter with a lazily spinning rotor on top. The Santa in the pilot’s chair had fallen over on his side, giving the whole tableau a vibe of copter shot down in Vietnam War. Towering over the copter was a giant polar bear standing on its hind legs. Does the polar bear represent American imperialism? I wondered. Probably not. It probably simply represented poorly thought out American holiday commercialism.
I might have liked the whole exhibit more if I had gone at night and seen all the lights sparkling in the dark. I do have a soft spot for Christmas lights, but alas, it was daytime and the strands of lights simply looked like ropes binding cacti hostages.
As the holiday music blasted through the barely camouflaged speakers, my friends and I agreed we were ready to get out of there. We left the expensive chocolates and the questionable winter wonderland behind.
The Ethel M chocolate factory is #58 on the Jen Reviews list of 100 Best Things to Do in Las Vegas.
I took all of the photos in this post.